Nike
Nike stands for movement, for never standing still, and for the relentless drive to Just Do It. This ethos is translated into the painting, which is dynamic and bold, featuring unexpected and seemingly irrational color combinations that embody the brand’s energy, spontaneity, and fearless spirit. The painting becomes a visual expression of Nike’s identity—active, vibrant, and in motion.
As one of many ways to bring the painting into the brand’s product range, it can be applied to a running shoe, opening up numerous possibilities for combining different painting variants with different product types.